Paper Denim & Cloth, started in 1999 as a premium denim brand, is emerging once again as an important label for the customer who appreciates authenticity, quality and understated style. The flattering shapes continue to speak to the contemporary customer, as do the soft hand vintage washes, and the acute attention to detail. This reintroduction of the product for Spring 2010, takes into consideration all of the important factors that are inherent in the brand building, especially the iconic J stitch back pocket, white labels, printed inside pockets and inner numeric sizing. The legacy of the brand reaches far and wide. The new era of
Paper Denim & Cloth has an added stimulus...the jeans are repriced for today’s challenging market. There is a wide berth of washes and the important silhouettes from skinny to boot cut. This collection is well worth your consideration in this important brand re-launch.
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